Your business calendar
The agent lists the dates that matter to your company and tells you early which ones need a campaign.
What it does for your company
- Commercial calendarGathers the dates that make sense for your business, from Mother's Day to the store's anniversary, and gives you notice ahead of time.
- Drafts for approvalPrepares emails and posts in your brand's voice and sends them for you to approve, adjust or discard before publishing.
- Customers to win backBuilds lists of customers who used to buy and went quiet, by product, area or time of year, for win-back campaigns.
- Organized repliesCollects campaign replies and interested contacts and passes them to the sales team with the context.
- What worked this weekA summary in plain words: which messages started conversations, which audiences replied and what is worth repeating.
How it works with your team
The agent handles the preparation: calendar, drafts, lists and sorting the replies. You decide what goes out and when, and your team keeps the sales conversations.
Every draft, approval and send is logged, so you can check what went out, to whom and when.
Systems and channels
- CRMCRM
- WaWhatsApp
- WsWebsite and forms
- PlSpreadsheets
- AgCalendar
- LvOnline store
Skills
Commercial calendarCampaign draftsSocial media postsSegmented listsSorting repliesWeekly summary
How the Marketing Agent works
From a date on the calendar to a contact for sales
Illustrative examples, with fictitious companies and people.
The draft comes to you
The email follows your brand's voice, and you approve, adjust or discard it before it is sent.
Past customers to win back
The agent picks out those who used to buy and stopped, by the criteria you set, for a win-back campaign.
Whoever replies goes to sales
Replies are sorted: interested contacts reach the sales team with the context, and requests to leave the list are honored.
A date coming up with no campaign
When an important date approaches without an approved campaign, the agent lets you know and suggests a way forward.
What worked this week
On Monday, you get a plain-words summary of what started conversations and what is worth repeating.
You stay in control
Clear limits, agreed in advance
Before it starts, you decide what the agent does, what it asks and what always stays with your team. You can change this at any moment.
Talk about this agentDoes within your rules
- Keep the calendar of business dates up to date
- Prepare email and post drafts in the approved tone
- Build lists of past customers by the rules you set
Lets you know and asks first
- A draft ready for your approval
- An important date coming up with no campaign set
- A reply with a complaint or a question that needs a person
Never does
- Publish or send a campaign you haven't approved
- Message anyone who asked not to receive messages
- Promise a condition or offer you haven't set
Frequently asked questions
Common questions
Does the agent publish on its own?
No. It prepares the drafts, and you approve before anything is published or sent. You can adjust the text, change the date or discard it.
How do I know what worked?
Every week, the agent tells you in plain words what started conversations, which audiences replied and what is worth repeating or changing.
How does the agent choose who gets each campaign?
By the criteria you set, such as what the customer bought and when they last bought. Anyone who asked not to receive messages is left out of every list.
Does the agent replace an agency or my team?
No. It handles preparation and organization. Strategy, brand identity and the decision about what goes out stay with you and with whoever already looks after your marketing.
Your company has challenges. Let's talk about them.
Talk to ZDZCloud on WhatsApp: +55 11 97689-4645